Team Leadership
  
2021 - Present

RIGHT HOOK DIGITAL

overview

In 2021, I joined Right Hook, a company I long admired. I was tasked with coaching highly skilled e-commerce Marketing Strategists and overseeing client success for the agency's North American arm.

Video: See what our clients said

Results

RH has a strong reputation for driving highly aggressive, profit-focused outcomes for DTC e-commerce brands. We consistently set growth records for clients. We position brands to realize end-game goals (e.g. exits, internal growth, succession). Internally, I've been so proud to be part of a leadership culture that sings and lives by company values to drive personal & professional progression.

TEAM
Coached & developed a team of marketing strategists through career & personal milestones.
LEADERSHIP
Led company objectives & key results (OKRs): System design, Internal competency courses & tools.
GROWTH
Oversee strategic planning & success outcomes for ~30 DTC e-commerce brands.
SOLVING
Seeing, understanding & removing problems from senior leadership & "shop floor" vantage points.

Behind The Scenes:

A visual time capsule of my journey here.

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What I'm most proud of:

Thriving in a role where bringing my full self created meaningful impact on people, process, culture & client success.